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Total expenditure in Alberta

$47 Million

Passport holders

30 Million (2023)

Potential market size

2.5 Million (2024)

Overview

South Korea’s economy is projected to experience both growth and stabilization. GDP per capita fluctuates, dipping in 2025 before recovering in 2026. The exchange rate slightly weakens, impacting trade dynamics. Unemployment remains low, showing labor market resilience. Inflation slows, with annual rates declining from 3.6% in 2023 to 1.8% in 2026. Overall, 2025 marks a surge in economic activity before a return to steady growth.

On this page:

Competitor Comparison
Air Travel
Economic Indicators
Traveller Characteristics

Man standing beside his snowmobile

Competitor Comparison

2024

Indicator

Quebec

Ontario

Alberta

BC

Canada

Expenditure

$23M

$115M

$47M

$137M

$0.3B

Share of total national expenditure

7%

35%

16%

42%

-

2023

Indicator

Quebec

Ontario

Alberta

BC

Canada

Expenditure

$28M

$108M

$35M

$110M

$0.3B

Share of total national expenditure

10%

37%

12%

37%

-

Air Travel

Economic Indicators

Indicator

2023

2024 Estimated

2025 Forecasted

2026 Forecasted

GDP - per capita (US$)

$35,538

$36,172

$34,199

$36,604

GDP - YoY Growth Rate

2.2%

2.8%

10.9%

-

Exchange Rate (CAD/KRW) (annual average)

$0.001

0.001005%

N/A

N/A

Unemployment Rate (annual average)

2.7%

2.6%

2.6%

2.7%

Annual inflation

3.6%

2.3%

2.0%

1.8%

Quarterly traveller spend

Traveller Characteristics

Where are travellers spending their money?

Why won't travellers come here?

Too far / Too long

47%

Cost

43%

Extreme weather conditions

26%

Not enough time to take a holiday

25%

Poor weather

21%

Top 5 trip anchors (market size)

Nature walks

957K

Natural attractions (e.g. scenic viewpoints, mountains, waterfalls)

951K

Trying local food and drink

931K

Nature parks

668K

Local markets (e.g. public markets, farmers market, night markets)

660K

What's the purpose of their visit?

Bleisure is when a traveller has combined business and leisure on their trip.

Sources

Statistics Canada, Visitor Travel Survey Data 2024/2023
Global Tourism Research Program (GTRP), Destination Canada
Lodging Aligned Spend Reporting (LASR), Destination Canada
Oxford Economics
DIIO, Cirium
Bank of Canada
UNWTO: UN Tourism Barometer
Mobile Insights, Near